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Key analysis tools were used in order to obtain precise market and positioning information. We directly went on the field and engaged the champagne production community, the French Wine and Vine Institute, and oenologists for guidance in creating a sustainable business model for our products. This allowed direct feedback from potential clients. | Key analysis tools were used in order to obtain precise market and positioning information. We directly went on the field and engaged the champagne production community, the French Wine and Vine Institute, and oenologists for guidance in creating a sustainable business model for our products. This allowed direct feedback from potential clients. | ||
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| − | Find the full report here: <a target="_blank" href="https://static.igem.org/mediawiki/2017/ | + | Find the full report here: <a target="_blank" href="https://static.igem.org/mediawiki/2017/9/9f/Ionisparis_Entrepreneurship_Market_study_version_finale.pdf">Market study report</a> |
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Latest revision as of 22:26, 1 November 2017
Market study
In order to project the Softer Shock technology forward into the business world, we developed our project with entrepreneurship in mind and envisioned Softer Shock as a startup. The wine economy is very important worldwide, but especially in France. For instance in 2016, wine was the 2nd largest surplus French export sector. This market is worth €10.4 billion.
This economy has to face many challenges, especially because in 2017, wine production is estimated to be the lowest since... 1945!
This market report gathers information from the business world of crops’ protection technologies, but also understands the customers’ needs. Forecasts about wine production and demand were also studied.
Key analysis tools were used in order to obtain precise market and positioning information. We directly went on the field and engaged the champagne production community, the French Wine and Vine Institute, and oenologists for guidance in creating a sustainable business model for our products. This allowed direct feedback from potential clients.
Find the full report here: Market study report
Igem ionis
Is an association created by Sup’Biotech student in 2015. Since this first participation, two teams (2015 and 2016) won the gold medal and several nominations: « Best presentation », « Best applied design », and « Best environmental project ». The strength of the IGEM IONIS comes from its multidisciplinarity and its complementarity.
This year we are 20 members from different schools:18 students from Sup’Biotech1 student from e-artsup1 student from EpitaRead more …
Follow us
keep IN TOUCH
Location: 66 Rue Guy Môquet94800 Villejuif, France
Email: igem.ionis@gmail.com
