Difference between revisions of "Team:BIT/HP1"

 
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                                         <h1>Education And Public Engagement</h1>
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                                         <h1>Entrepreneurship</h1>
<h2>Education</h2>
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<h2>Abstract</h2>
                                         <p>&nbsp;</p>
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                                         <p>&nbsp;&nbsp;&nbsp;This year,the ultimate goal of our team,iGEM_BIT is to achieve the commercialization of the biomarkers detection module type (JACOB),we need our project go into people‘s daily life,that's why we need entrepreneurship.<br><br>&nbsp;&nbsp;&nbsp;Starting with markets and businesses:<br>&nbsp;&nbsp;&nbsp;Through the market, we clarify the characteristics of JACOB and discard unnecessary factors.<br>&nbsp;&nbsp;&nbsp;Through the company, we optimized the design of JACOB in laboratory to make the project more consistent with the actual situation.</p>
                                        <h3>China science and technology museum</h3>
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                                        <h2>Market Analysis</h2>
                                        <p>Tinme: 2017.08.20<br>
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                                         <p>&nbsp;&nbsp;&nbsp;In terms of market, our market is IVD, we has carried on the SWOT analysis to project the market, which seriously analyzes the project's strengths, weaknesses, opportunities and competition (see links). In addition, we conducted interviews with our future users and, through interviews with people of different ages, got further feedback on the project. we conducted SWOT analysis of the project,including strengths, weaknesses, opportunities and competition(Hyperlink).In addition, we interviewed with our users of different ages,getting more information for our project.</p>
                                      Personnel: Liang Ying, Xiang Zifan, Qiu Yaoyang, Zhao Mayang, Zhang Qiang, Jiang Hao, Liu Xinyu<br><br></p>
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                                        <h3>SWOT</h3>
                                         <p>&nbsp;&nbsp;&nbsp;The members of BIT went to China Science and Technology museum for public random-interviews, synthetic speech, and micro-fluidic chip displaying. The members made folding papers and 3 posters to help public understand contents that we try to explain.</p>
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                                        <h4>Strength</h4>
                                    <img src="https://static.igem.org/mediawiki/2017/8/8b/BIT_Figure_HPE1.png" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded">
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<p>1. Convenience<br>2. Adaptability<br>3. High Cost/Performance Ratio<br>4. Inelastic to change in test conditions</p>
                                    <h4>BIT_Figure1_posters<br><br></h4>
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                                        <h4>Weakness</h4>
                                    <img src="https://static.igem.org/mediawiki/2017/9/93/BIT_Figure_HPE2.png" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded">
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<p>1. Technology Barrier<br>2. Branding Barrier<br>3. Strict Market Admittance Criteria<br>4. Distribution Barrier</p>      
                                    <h4>BIT_Figure2_folding paper<br><br></h4>
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                                        <h4>Opportunity</h4>
                                    <p>&nbsp;&nbsp;&nbsp;There are more than 1,500 people that came across the exhibition booth, about 1000 visitors browsed posters. Moreover, the team members explained what synthetic biology was and how to use bio-chip to complete research to 300 persons or so. And then randomly interviewed more than 20 people. Here are some photos and video.</p>
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<p>1. Favorable national economic condition<br>2. Positive national policies<br>3. Uprising Health-consciousness</p>  
                                    <img src="https://static.igem.org/mediawiki/2017/b/b3/BIT_Figure_HPE3.png" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded">
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                                        <h4>Threats</h4>
                                    <h4>BIT_Figure1_posters<br><br></h4>
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<p>1. Well-established industries control the high-end markets with related products<br>2. Industrial chain is currently complete<br>3. Technological applications are matured</p>        
                                    <center><img src="https://static.igem.org/mediawiki/2017/c/ce/BIT_Figure_HPE4.png" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded"></center>
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                                        <h4>Comments</h4>
                                    <h4>BIT_Figure1_posters<br><br></h4>
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                                        <p>&nbsp;&nbsp;&nbsp;Comparing to technology equipped by clinics and hospitals, The use of adjustable aptamer and genetic modified microbes made JACOB more economical, adaptable, and stable. The integration of automated proceeding made JACOB more user-friendly and portable. JACOB does not need professional physicians reading results, behaving like glucose meter but less risky. In China it is likely to be deployed in units of household or local communities. Similarly, for United States the Food and Drug Administration classified the core mechanism of JACOB as Class I medical device (if designed to not detecting cancer biomarkers), means no premarketing control is required. It is worth noting though, Chinese in vitro diagnostic market is relatively new and have few competitors. Those few players can no longer support the concrete increasing demand for medical cares. Chinese government had ratified a great number of acts as well as guidelines and simplified documents examining and approval process to encourage innovation in the field of medical devices, which offers our team a great market environment. </p>                          
                                      <p>&nbsp;</p>
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                                        <h3>Customer Study</h3>
                                      <p>&nbsp;</p>
+
                                        <p>&nbsp;&nbsp;&nbsp;We performed two types of investigations: on different age groups, and on people who participated traditional health examination.</p>
                                          <h3>Middle school</h3>
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                                        <p>&nbsp;&nbsp;&nbsp;Survey on Different Age Groups <br>&nbsp;&nbsp;&nbsp;We surveyed to people of different ages in the science museum,asking questions about the awareness of the disease.</p>
<p>Tinme: 2017.09.29<br>Place: Beijing Liangxiang Hope middle school<br>
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                                        <p>&nbsp;&nbsp;&nbsp;Survey on Participants of Traditional Health Examination <br>&nbsp;&nbsp;&nbsp;To better understand student body’s attitude and knowledge about medical examination, our team interviewed staff and students participated in medical examination at BIT School Hospital on 7 September 2017. (Hyperlink)</p>
                                      Personnel: Ma Yidong, A Yiman, Liu Xinyu, Zhu Yuqing, Peng Zhao<br><br></p>
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                                        <h4>Results</h4>
                                    <p>&nbsp;&nbsp;&nbsp;The team went to Beijing Liangxiang Hope middle school. Due to the lack of instrument. Students there barely have chance to understand biology. They just get information from books. They do not know much about biology, Or in another word. They seems have no interest in biology. What we want to do is to show the beauty of biology and the creativity of synthetic biology to them, and help them understand lives in an interesting way.</p>
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                                        <p>&nbsp;&nbsp;&nbsp;The result confirm that no one is willing to take bad health, but they simply are not informed. A “stimulus” is needed to warn them potential health issues and prompt patients to visit healthcare. This again reinforce that our main market role is to warn patients and help diagnosis, not to compete for decisive diagnosis. Therefore we came down to build up JACOB’s convenience, efficiency, and affordability instead of optimizing sensitive and specificity.</p>  
                                    <center><img src="https://static.igem.org/mediawiki/2017/6/61/BIT_Figure_HPE12.jpg" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded"></center>  
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                                        <h2>Industry Research</h2>
                                    <h4>BIT_Figure1_posters<br><br></h4>                                   
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                                        <p>&nbsp;&nbsp;&nbsp;In market analysis we had solved many issues regarding our project background, but also generated more questions about operability. To obtain a better answer, we had visited LinfinPort Biotechnology Corporation Ltd and CapitalBio Corporation.<br>&nbsp;&nbsp;&nbsp;We asked BluePHA mainly on how to construct a viable procedure to industrialize JACOB. Our plan for JACOB after the iGEM jamboree is divided into developments, commercialization, and resource transformation. For development we currently divided it into small, medium, large scale trial. Based on our current knowledge, small and medium trial is planned as below.</p>
                                      <p>&nbsp;&nbsp;&nbsp;First, students were noisy, they just did their own things, as the members of BIT continued to explain synthetic biology and biological chips. They became more concentrated on class, more and more students revel in synthetic biology, they began to think about the use of synthetic biology, even asked us something about synthetic biology experiment. They also talked about their ideas such as regeneration of human limbs, changes in sweetness of vegetables, and the integration of multiple biological genes on the same organism. Although these ideas may not be able to achieve, they have the willingness to use synthetic biology to solve problems. That’s why we do practice like this.</p>
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                                        <h3>Small Scale Trial</h3>
                                      <p>&nbsp;</p>
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                                        <p>&nbsp;&nbsp;&nbsp;1. Duration: About half year.<br>&nbsp;&nbsp;&nbsp;2. We will choose the production method for JACOB, e.g. as we learned from Biotechnology Corporation Ltd, the “filtration” of aptamers are still expensive, but aptamers synthesis is more economical. Nine sets of known aptamer (90np, 15 microliter, 100nmol/L) costs only about $135, and every set is sufficient for 250 microfluidic chips.<br>&nbsp;&nbsp;&nbsp;3. During this phase we also need to rule out unknown influences on the device caused by switching to new assembly conditions, such as switching to fermentation flask instead of tightly controlled experiment chamber.<br>&nbsp;&nbsp;&nbsp;4. During this phase preserving microbes will greatly affect the cost of production, and affordability is one of the most important characteristics of JACOB.</p>
                                      <p>&nbsp;</p>
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                                        <h3>Medium Scale Tria</h3>
                                          <h3>High school</h3>
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<p>&nbsp;&nbsp;&nbsp;1. Duration: 4-5 months<br>&nbsp;&nbsp;&nbsp;2. When the production of microfluidic chip is resolved, how to prepare it for using will be on the agenda. Currently the chip we used for final packaging needs to be soaked in ethyl alcohol and acetone for about one hour, which pose a question for mass production.</p>
<p>Tinme: 2017.10.25<br>Place: High School Affiliated to Beijing Institute of Technology<br>
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                                        <p>&nbsp;&nbsp;&nbsp;We asked CapitalBio Corporation mainly on how to control the cost of microfluidic chip production¬. From their experience we found that chips cost much more in the early development, but its cost diminishes quickly in later stages when mass production is reached, ranging from $0.1 to few dollars. However, there exist a conflict of material. In the iGEM version we picked optical cement instead of PMDS for its advantages of adequate solidification speed, feasibility, bio-inertia, and precision of altitude. However, PMDS production industries are much more matured. There is currently no companies offering mass production of optical cement microfluidic chips. Thus, we must decide the better material.</p>
                                      Personnel: Xiang Zifan, Zhang Shuyuan, Qiu Yaoyang, Liang Ying, Zhang Qiang<br><br></p>
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                                    <p>&nbsp;&nbsp;&nbsp;The High School Affiliated to BIT is a school with advanced equipment, and some big laboratories. In order to make its students know about college life and stud, team BIT connected with High School Affiliated to BIT to develop an event to introduce the synthetic biology, the related professional and the process of scientific research to students.</p>
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                                    <center><img src="https://static.igem.org/mediawiki/2017/e/ea/BIT_Figure_HPE8.png" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded"></center>
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                                    <h4>BIT_Figure1_posters<br><br></h4>
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                                      <p>&nbsp;&nbsp;&nbsp;Some members of BIT went to the high School Affiliated to BIT and gave a small speech. About 50 students participated in the event. They recorded carefully and asked questions actively. They are interested in synthetic biology and are full of expectations for college life.</p>
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                                      <p>&nbsp;</p>
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                                      <p>&nbsp;</p>
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                                        <h3>Collage</h3>
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<p>Tinme: 2017.9.12<br>Place: Beijing Institute of Technology<br>Personnel: Li Anyi, Wang Wenjia, Liu Xinyu, Wang Xiaoli, Yang Binkai, Xiang Zifan, Lu Shuyu, Ma Yidong, Peng Zhao, Liu Linshan<br><br></p>
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                                        <p>&nbsp;&nbsp;&nbsp;The Team BIT planed a speech of synthetic biology seminar to the whole freshmen of The School of Life Science. Our team first introduced the main content of the iGEM competition, then gave a more detailed explanation of synthetic biology, and also carried out the exchange of experience and part of the project.</p>
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                                    <center><img src="https://static.igem.org/mediawiki/2017/b/bc/BIT_Figure_HPE9.png" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded"></center>
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                                    <h4>BIT_Figure1_posters<br><br></h4>
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                                        <p>&nbsp;</p>
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                                      <p>&nbsp;</p><p>&nbsp;</p>
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                                  <h2>Public Engagement</h2>
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                                        <h3>Questionnaires<br><br></h3>
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                                        <p>对人数地域的分析</p>
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                                    <center><img src="https://static.igem.org/mediawiki/2017/8/84/BIT_Figure_HPE13.png" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded"></center>
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                                    <h4>BIT_Figure1_posters<br><br></h4>
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                                        <p>与往年的对比</p>
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                                        <p>&nbsp;</p>
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                                        <p>&nbsp;</p>
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                                        <h3>Interview</h3>
+
                                        <p>Tinme: 2017.08.20<br>Place: China science and technology museum<br>
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                                      Personnel: Zhao Mayang, Zhang Qiang, Jiang Hao, Liu Xinyu<br><br></p>
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                                        <p>采访了15人,覆盖了各个年龄段,更直观地让我们知道了公众的需求</p>
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                                        <center><img src="https://static.igem.org/mediawiki/2017/8/84/BIT_Figure_HPE13.png" alt="Free HTML5 Bootstrap Template" class="img-responsive img-rounded"></center>
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                                    <h4>BIT_Figure1_posters<br><br></h4>
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                                        <p>&nbsp;</p>
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                                      <p>Tinme: 2017.08.20<br>Place: China science and technology museum<br>
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                                      Personnel: Zhao Mayang, Zhang Qiang, Jiang Hao, Liu Xinyu<br><br></p>
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                                        <p>稍等</p>
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Latest revision as of 06:33, 31 October 2017

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Entrepreneurship

Abstract

   This year,the ultimate goal of our team,iGEM_BIT is to achieve the commercialization of the biomarkers detection module type (JACOB),we need our project go into people‘s daily life,that's why we need entrepreneurship.

   Starting with markets and businesses:
   Through the market, we clarify the characteristics of JACOB and discard unnecessary factors.
   Through the company, we optimized the design of JACOB in laboratory to make the project more consistent with the actual situation.

Market Analysis

   In terms of market, our market is IVD, we has carried on the SWOT analysis to project the market, which seriously analyzes the project's strengths, weaknesses, opportunities and competition (see links). In addition, we conducted interviews with our future users and, through interviews with people of different ages, got further feedback on the project. we conducted SWOT analysis of the project,including strengths, weaknesses, opportunities and competition(Hyperlink).In addition, we interviewed with our users of different ages,getting more information for our project.

SWOT

Strength

1. Convenience
2. Adaptability
3. High Cost/Performance Ratio
4. Inelastic to change in test conditions

Weakness

1. Technology Barrier
2. Branding Barrier
3. Strict Market Admittance Criteria
4. Distribution Barrier

Opportunity

1. Favorable national economic condition
2. Positive national policies
3. Uprising Health-consciousness

Threats

1. Well-established industries control the high-end markets with related products
2. Industrial chain is currently complete
3. Technological applications are matured

Comments

   Comparing to technology equipped by clinics and hospitals, The use of adjustable aptamer and genetic modified microbes made JACOB more economical, adaptable, and stable. The integration of automated proceeding made JACOB more user-friendly and portable. JACOB does not need professional physicians reading results, behaving like glucose meter but less risky. In China it is likely to be deployed in units of household or local communities. Similarly, for United States the Food and Drug Administration classified the core mechanism of JACOB as Class I medical device (if designed to not detecting cancer biomarkers), means no premarketing control is required. It is worth noting though, Chinese in vitro diagnostic market is relatively new and have few competitors. Those few players can no longer support the concrete increasing demand for medical cares. Chinese government had ratified a great number of acts as well as guidelines and simplified documents examining and approval process to encourage innovation in the field of medical devices, which offers our team a great market environment.

Customer Study

   We performed two types of investigations: on different age groups, and on people who participated traditional health examination.

   Survey on Different Age Groups
   We surveyed to people of different ages in the science museum,asking questions about the awareness of the disease.

   Survey on Participants of Traditional Health Examination
   To better understand student body’s attitude and knowledge about medical examination, our team interviewed staff and students participated in medical examination at BIT School Hospital on 7 September 2017. (Hyperlink)

Results

   The result confirm that no one is willing to take bad health, but they simply are not informed. A “stimulus” is needed to warn them potential health issues and prompt patients to visit healthcare. This again reinforce that our main market role is to warn patients and help diagnosis, not to compete for decisive diagnosis. Therefore we came down to build up JACOB’s convenience, efficiency, and affordability instead of optimizing sensitive and specificity.

Industry Research

   In market analysis we had solved many issues regarding our project background, but also generated more questions about operability. To obtain a better answer, we had visited LinfinPort Biotechnology Corporation Ltd and CapitalBio Corporation.
   We asked BluePHA mainly on how to construct a viable procedure to industrialize JACOB. Our plan for JACOB after the iGEM jamboree is divided into developments, commercialization, and resource transformation. For development we currently divided it into small, medium, large scale trial. Based on our current knowledge, small and medium trial is planned as below.

Small Scale Trial

   1. Duration: About half year.
   2. We will choose the production method for JACOB, e.g. as we learned from Biotechnology Corporation Ltd, the “filtration” of aptamers are still expensive, but aptamers synthesis is more economical. Nine sets of known aptamer (90np, 15 microliter, 100nmol/L) costs only about $135, and every set is sufficient for 250 microfluidic chips.
   3. During this phase we also need to rule out unknown influences on the device caused by switching to new assembly conditions, such as switching to fermentation flask instead of tightly controlled experiment chamber.
   4. During this phase preserving microbes will greatly affect the cost of production, and affordability is one of the most important characteristics of JACOB.

Medium Scale Tria

   1. Duration: 4-5 months
   2. When the production of microfluidic chip is resolved, how to prepare it for using will be on the agenda. Currently the chip we used for final packaging needs to be soaked in ethyl alcohol and acetone for about one hour, which pose a question for mass production.

   We asked CapitalBio Corporation mainly on how to control the cost of microfluidic chip production¬. From their experience we found that chips cost much more in the early development, but its cost diminishes quickly in later stages when mass production is reached, ranging from $0.1 to few dollars. However, there exist a conflict of material. In the iGEM version we picked optical cement instead of PMDS for its advantages of adequate solidification speed, feasibility, bio-inertia, and precision of altitude. However, PMDS production industries are much more matured. There is currently no companies offering mass production of optical cement microfluidic chips. Thus, we must decide the better material.

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