Entrepreneurship
To prove the commercial potential of our product, we have done the surveys, PMR research, cost-benefit analysis, a SWOT analysis, and created a business model. We have visited our potential customers practically to understand whether they have really suffered from the problem which we were trying to solved. Then, we evaluated the profitability of our product by estimating the total cost, total revenue, gross margin, and the rate of Return On Investment. Through a SWOT analysis, we understood our product’s strengths, weaknesses, opportunities and treats. After learning the features and competitive advantage of our product more clearly, we created our own business model to a plan for the successful operation of our business, identifying sources of revenue, the intended customer base, products, and details of financing. Finally, in order to found our first pot of gold, we held a fundraiser's sessions not only to promote our product but also to build social network. (Like the following picture).
![](https://static.igem.org/mediawiki/2017/f/f9/E1.jpg)
Who are we?
Located in southern Taiwan, a group of students from Chung Cheng University, with enthusiasm, hope to change the status quo of determination, try to use the problem to help solve the community, we are CCU iGEM Team. From four different institutions, seven different departments, hoping to develop through their own to detect the risk of tooth decay instrument –Carindex
![](https://static.igem.org/mediawiki/2017/e/e0/E2.jpg)
What are we trying to do?
The team is currently developing saliva as a body for dental products - Carindex.
According to statistics, the Taiwanese after adulthood, there are eighty percent of the opportunity to suffer from dental caries, but according to the current medical technology, preoperative detection of dental caries and oral risk assessment and not a complete system.
Therefore, the team wanted to detect the concentration of Lactobacillus and Streptococcus mutans through the device and analyze the process of oral dental caries, and then through the biological data and machine learning to assess the risk of suffering from dental caries to achieve the warning function.
What are we going to get it done?
- a SWOT analysis
- Business model
- Description of Customer Segments
- Description of Value Proposition
- Description of cost structure and revenue streams
- Description of costumer relationship-Risk Analysis
- Michael Porter's Five Forces Model
- Patent application
- Gantt Chart for the future plan